ISAORA
Updating the New Classic
Look better. Function better. This is ISAORA's mission. GrandArmy partnered once again with innovative outerwear brand ISAORA to launch their new online-exclusive line — ISAORA iO — which would eventually ladder up and transition to the parent ISAORA brand.
The ISAORA wordmark is a balanced blend of clean modernism, technical geometry, simplicity, and approachability — brand tenets that will live with the ISAORA brand well into the future.





















Project Type
Brand Identity
Credits
Creative Direction: GrandArmy
Photography: Robert Hamada